About Me

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Christine Ama is a freelance fashion, arts and culture writer. She has contributed numerous articles to ADONE Magazine and SheDoesTheCity.com and worked for several years as a product copywriter for the Hudson's Bay Company. With a BFA in Creative Writing from the University of British Columbia and an intensive Fashion Merchandising program under her belt, Ama is passionate about marrying her love for creative culture with the written word. In the past, she pursued music as a self-produced electro pop singer/songwriter called Christer (rhymes with "shyster" ;) releasing a full-length album, two music videos and touring internationally. After visiting over five countries in Europe, Ama temporarily relocated to Berlin, Germany where she worked and wrote for over a year. She currently resides in Toronto, Canada.

Friday, October 18, 2013

Prince of Darkness

Since Parisian designer Hedi Slimane took over as Creative Director for Yves Saint Laurent, the iconic label has undergone a revamp, both with a branding overhaul, a bold name change and a fashion aesthetic inspired by the youthful subcultures of modern music and the Los Angeles underground. At once thrilling and controversial, Slimane is the latest rock n’ roll rebel of the fashion world.